At a meeting of Disney shareholders this Wednesday, Bob Iger again voiced the new direction of the studio, noting that now they will try, first of all, to maintain the mark of quality, and only then will think about the political agenda of their films. The second, in his words, should not harm the first. These statements are associated with the failure of the films “Captain Marvel 2”, “The Cherished Wish” and “The Little Mermaid”. The streaming service is losing subscribers, and shareholders don't like it.
“ Our job is to entertain. I have always believed that we have a responsibility to do good in the world. But we know that our job is not to advance any political agenda. Therefore, while I am in this job, I will continue to be guided by a sense of integrity and respect. And we will always trust our instincts,” said the Disney CEO.
Bob Iger's comments come after proposals from various shareholders asking Disney to stay away from progressive politics in its own projects. The new series “Acolyte” in the Star Wars universe has already suffered from the latter, which was attacked by viewers, making it so that under the trailer on YouTube there were more dislikes than likes.
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